When talking about events, the first thing to consider is the type: what events do EV users normally go to? Most of the interviewees coincide in pointing to music festivals, concerts, and theatre and food festivals. After these, they usually go to sporting events and business fairs or conferences. And finally, a minority mentioned events on the beach.
Knowing the type of event that EV users mainly attend, the following question should be asked: would they consider going to other events if they were compensated? Most of them would consider it, but only if those events are interesting for them. Therefore, communicating about certain events would help engage those EV users eventually interested. Nevertheless, to have a free entry would be the key to make them cross the line and decide to go. Finally, a small part of EV users do not consider it, unless they have to go nearby anyway.
Another important factor about deciding to go to events, and a key circumstance in electric cars, is distance: what is the maximum distance EV users would like to travel for an event? Firstly, the main answer is that if the event is interesting for them, distance does not matter at all. Secondly, EV users will be likely to go if no more than one battery charge is required to cover the distance. And thirdly, a minority quantifies a maximum of an hour and a half as the maximum travel time.